Meet Our Team

Founder + Managing Partner - Derek Fernholz

Hi - Thanks for taking the time to learn a little about us!

After a decade plus of working in the CX Space - I always felt like the buying process was broken. We were selling backwards - starting with the product and finding a company to match.

Now, We get to help companies solve problems and optimize their tech stack with the best vendors for their specific situation.

The team and I created our portfolio of Quickstart Approaches to help clearly diagnose where you are at in your Digital Transformation Journey and give you a simple path to your New Normal where your tech works for you without breaking the bank.

Let our team be your advocates and make sure you are getting the most from your technology vendors.

Look Forward to Working with you,

- Derek

Principal Advisor (Technology) - Nolan Daley

After a successful start to his career as a Solutions Architect at a Tech Firm in NYC, Nolan now splits time between New England and the Southwest.

Nolan uses his expertise in translating "Big Ideas" to an actionable plan to make it happen live.

PS - If you need a guy for a Golf Scramble, heres your stick!

Principal Advisor (Growth) - Michael Minter

As Co-Owner and COO of Drip Digital Media, Michael's comprehensive understanding of diverse industries, including local service providers and e-commerce sellers, allows him to craft bespoke marketing strategies that deliver double-digit percent increase in ROI for clients.

Meet Our Team

Founder + Managing Partner - Derek Fernholz

Principal Advisor (Technology) - Nolan Daley

Principal Advisor (Growth) - Michael Minter

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